Introduction:

Our regular readers would have noticed that indicpost.com is now ever more varied in its content, increasingly insightful and delightfully timely about reporting news and raising issues.

Our news portal now includes a daily diet of news, analysis, columns, blogs, multimedia and extremely participatory contributions from our readers.

Advertising Opportunities:

There are a variety of ways to advertise on indicpost.com. We understand that every company has a different objective to be achieved by its communication / marketing exercises. Our goal is to give customers the flexibility to run dynamic campaigns that influence our readers.

You can make use of the following categories to advertise your product/service @ indicpost.com:

• Banner Ads

728×90 (banner/leaderboard)
468×60 (banner)350×300 (MPU)
300×250 (MPU)
250×250 (MPU)
160×600 (Skyscraper)
120×800 (Skyscraper)
120×600 (Skyscraper)
300×600 (large scale MPU/half page)
125×125 (button)
+
Custom size session roadblocks, with/without expanding
+
All of the above in our monthly newsletter

• Microsite / Hosted Content

We understand that not all businesses and/or one-off ventures need to have an exhaustive website of their own. For such scenarios, one can host microsites on indicpost.com.  The standard microsite package comprises a dedicated page plus promotional ads to deliver traffic.  This includes:

Promotional banners – co-brands created by the indicpost.com
Image (s), video (s), audio (s) provided by the advertiser for specific locations
Links and downloads pointing to the advertiser’s own website
A web page at www.indicpost.com/commercial/<advertiser>/

• Section Sponsorships

As the name itself suggests, this advertising talks of sponsoring of an entire section or category of the e-Newspaper (indicpost.com). From branding of the news category (for eg: XYZ presents India News) to being the solitary advertiser in all news stories belonging to the sponsored category, this option provides targeted, as well as exhaustive coverage option.

• Special Reports / Podcast Sponsorships

From product launches to publishing market research reports and from releasing a customised film promo to the podcast of a company seminar, indicpost.com presents an extremely attractive avenue for advertisers.

Our Audience:

indicpost.com’s readership consists of graduate to postgraduate professionals who have access to internet (largely DSL) both at home and at work place. Most of them are of upper middle class, well educated, and have an approach of and appetite for everything global.

Site stats and Traffic:

Worldwide Unique Visitors: 1,52,807
Worldwide Page Views:  3,51,456

Geographically, they are distributed as follows:

India  65%
USA 10%
United Kingdom  10%
Canada 7%
Rest (primarily Australia+NZ, UAE and Pakistan) 8%

Inquiries:

For rate card queries and any further information required prior to advertising at indicpost.com, you can send a mail to marcom (at the rate) indicpost.com and shruti (at the rate) indicpost.com